And about 12 minutes later. You can see how much it's risen by looking at the sides of the pan.
One more thing maybe you are forgetting, you are supposed to add your salt in one end of the pan and make a pocket for the yeast in the ingredients on the opposite end. If they mix too quickly it inhibits the yeast. I always spread the sugar around when I add that because I think the yeast feeds on the sugar. It all gets mixed rather quickly, but it might help fix your problem.
Give us this day our daily bacon.