has no one heard of the three l's of business? location, location, location.
ok, 'spanding upon that, you have to, (stealing a line from the kinks) "give the people what they want".
to answer auntdot's question, chefjune was dead on. it's about early financing. but to add the basic variable in the equation, it's about demand and location as well.
The way that you wander is the way that you choose. The day that you tarry is the day that you lose.
Sunshine or thunder, a man will always wonder where the fair wind blows.