Burger King's Big King 'out-beefs' the Big Mac
The No. 2 burger chain has just made its new Big King burger bigger than the Big Mac. And on Monday evening, it will start bragging about that in advertising.
The move comes three months after Burger King rolled out its Big Mac-buster, dubbed Big King. The enlarged Big King beef will weigh in, uncooked, at 4 ounces, vs. 3.2 ounces for the beef on the iconic McDonald's burger that it mimics, the Big Mac.