Here's what influences me.
1 - I can get over the obnoxious marketing. But I also figure that if you have a good product, you give it a fair presentation, and if it claims to be revolutionary and really is, your problem will be keeping up with demand. You don't happen to be "featured" on a bunch of blog/review sites that purport to be educational but are clearly marketing sites where every "review" ends with an offer to buy, and they never reviewed a product they didn't love and send you to where you can buy it. Obviously, someone's cutting third party clickthrough deals with them. The stink sticks to that kind of marketing, like you have to sell a bunch before people catch on.
Some of these sites, like Orgreenic Cookware - Taste HEALTHY? | Green Food Dude
don't even bother to put up much of a show as a "review" site. They're just the maker or, again, one of their paid shills. OrGreenic isn't the only one. One site pretends to review them, trashes them, and then gushes over Rachel Ray cookware and sends you off to buy some. It's a low crowd they run with, and the smell puts me off right away.
2 - Good luck discovering just what the non-stick coating is. One thing it's not is ceramic. I believe there's a ceramic coat over the metal base. But lots of use have ceramic cookware. It's no more "non-stick" than stainless steel or cast iron. Which is to say that ceramic won't stick much if you use it properly. But I think the giveaway is that the OrGreenic top coating is glossy. That suggests silicone. Silicone has become a common material for bakeware. It seems to be okay but sometimes stinky. It suffers at high heat. I don't think I want it in a stove top pan.
3 - I personally find it disgusting that they would combine Organic and Green to brand a product that isn't particularly "green," being made in Zhejiang in China - not exactly known for green manufacturing. And organic is a concept that doesn't compute at all with regard to cookware, unless the cookware can be broken down in the composter when its useful life is over.
So far as I'm concerned, they may keep their organic, green, or whatever they want to call it product.
And I spent some time with the Amazon reviews. I do a lot of business with Amazon and spend a lot of time looking at and analyzing reviews. I've developed a pretty good filter for what matters and what's an ignorant or cranky customer. I look for specific functional complaints posted some months after the purchase. (You can and should edit and revise a positive review, if things change.) And I look for how many positive reviews were by one-time-only reviewers. Too often, they are shills. They don't have to be OrGreenic shills. There are dozens upon dozens of third parties standing to make money if someone clicks through their site to Amazon.