I never have thought that a celebrity's endorsement of any product necessarily means that it is a better product. If you think about it, it is doubtful (IMHO) that either Martha or Emeril (or any other talking toque for that matter) actually use their own brand of cutlery in real life.
I used to be a racist, but I don't have much interest in it since Dale Earnhardt got killed.
Outside of a dog, a book is a man's best friend. Inside of a dog, it's too dark to read.
Good judgement comes from experience; experience comes from bad judgement.