Burger King scrapping 'Have It Your Way' slogan
From link:
Burger King is scrapping its 40-year-old "Have It Your Way" slogan in favor of the more personal "Be Your Way."
The chain says the new tagline will roll out across its marketing in the U.S., including in a TV ad that will begin airing Monday night. The line made its first appearance in an online video last month.
From link:
Burger King is scrapping its 40-year-old "Have It Your Way" slogan in favor of the more personal "Be Your Way."
The chain says the new tagline will roll out across its marketing in the U.S., including in a TV ad that will begin airing Monday night. The line made its first appearance in an online video last month.
