Addie, I'm not sure where you got this information, but I don't buy it. According to
RealBeer.com, Coors has the same 5% alcohol content as most every other mass-market brand, such as Miller and Bud.
I also checked the
alcohol laws for Massachusetts and there is no cap on beer ABV. In fact, Sam Adams makes a Triple Bock beer with 17.5% alcohol.
I have a co-worker whose husband is a bigwig at Coors. I'm going to have to see if she knows. From what I've been led to believe, the only reason Coors wasn't shipped east of the Mississippi is because they intentionally limited their distribution, not because of outside influences. I have no citation for this, however.
On a sidenote, I recall Coors being somewhat like the "forbidden fruit" of beers when I was younger, due to it not being available where I lived. Then a friend brought some back from a trip out west. All I can say is "yuck." We all decided to stick with our regular brands.